Superbloom is founded by Lisa Ingrassia, a marketing leader and content strategist who has grown audience and revenue for some of America’s most beloved brands through powerful storytelling.

Lisa spent the first act of her career as a writer at People Magazine and a producer at NBCUniversal, where she captivated a national audiences by fostering connection with people from all walks of life. Inspired by the power of content to drive revenue, Lisa then led brand and content strategy to launch Amazon Home as a breakout brand, generating over 2.5B impressions with her content in its first year.

As a product marketer and marketing leader, Lisa has executed go-to-market launches that delivered up to 8-figure incremental revenue, led content development and insights for consumer tech that has been acquired as part of high 7-figure deals, and leveraged brand strategy and positioning to drive 2-and-3X growth for early stage startups.

Lisa launched Superbloom Studios in 2023 to enjoy the expansiveness and burst of energy that comes from working with companies whose mission aligns with her values: community, sustainability, and innovation.

Superbloom specializes in consumer insights, brand strategy, positioning, and content strategy for startups and small businesses.