Learn how I reduced CAC 65% and doubled conversion rate through insights, positioning and landing page optimization while launching in 20 new markets as interim Head of Marketing at this seed stage home electrification startup.

I was the principal product marketing manager on a small team that developed a 3D bathroom renovation tool, in 3 months. The Design Studio was acquired by The Home Depot in a 7-figure deal.

My integrated marketing strategy for Amazon Holiday Gift List generated national media attention and drove 8-figure incremental revenue in launch year through direct mail, email, affiliate marketing and PR.